As most of the Christian world prepares for the mass of Christ, modernly known as Christmas, there are always economists to examine the utility exchange of gift giving. I buy presents for my immediate family only. In my case that is six people. My siblings receive small gifts and my parents larger presents. I usually aim for a rarity or something I know the recipient would not buy on their own. I stay away from anything I could partially benefit from just in case my intentions are called into question. And of course anything with a cord comes with my lifetime tech support.