On Saturday I attended the second meeting of the Bay Area Mobility Forum. Ray Rischpater spoke about BREW development and how to get your application into the carriers’ mobile shop. I learned there are a lot of gatekeepers in the world of BREW and as a result individual developers usually do not have the financial resources to develop for the platform. You need to purchase a VeriSign document ID, submit your code for independent testing, and convince the carrier your application is unique and worth inclusion in their mobile shop. Some applications receive special placement and reap the rewards of featured status. The lure of Verizon’s 40 million subscribers is enough to get software publishers excited enough to play this restricted game.
I received permission from Ray to record and post his presentation. The presentation is available in MP3 format (28.1 MB, 1:01:49).