Why has the world of online marketing not picked up on the image campaigns of radio stations and trade shows? There are individuals willing to wear your t-shirt, place a bumper sticker on their car, or answer their phone proclaiming their love for your product if there is a chance of a product giveaway reward for compliance. The street team, the random person in the trade show crowd that just might sight you and reward you with an iPod or free concert tickets. In the world of weblogs, a marketing company would team up with Technorati for a marketing campaign….
Technorati is sporting a new look this morning. Dave Sifry mentions the new features of Technorati in his weblog. Three free email or RSS watchlists for members. The developer tab is nice. "Site reliability and faster response time are our top priorities. We are working hard to improve the user experience." Good. I want to build some nice things using the API, if only the backend was more reliable. It would nice to mention working hard to improve developer experience as well, since it will ultimately lead to new users….